GHOST TO GHOST CONNECTION

Bill Gates wrote a book, “Business at the Speed ​​of Thought” (2000) that received mixed reviews, although most of his “predictions” came true; Except for the “paperless” economy. In this digital age, a large number of business transactions (B2B, B2C, B2G) are completed with a simple point and click of the mouse. The Internet has changed our paradigms and personal constitutions of how we think, feel and behave. For example, this blog is based on the posting of “buttons”. I can edit my posts, however and whenever I want, so my errors are minimized and the accuracy of the content is improved.

How would you start that rhythm of business? Since we can travel at supersonic speed, blink in a fraction of a second, and use fiber optic cables to transfer information at the speed of light, we have the ability and ability to do business with speed and almost instantly. Yes?

You must have heard of the English author Enid Blyton? Not? Wiki everything. Among Blyton’s many splendid children’s books, I particularly enjoyed his Alfred Hitchcock and The Three Researchers book series. In this highly engaging series, lead detective Jupiter Jones conceptualizes the ghost-to-ghost connection to quickly gather information.

What is the phantom-to-phantom (G2G) connection? Essentially, it’s about applying mathematics, specifically, geometric progression. It is the power of multiplication. Jones suggests that if each person identifies five people to locate a data, and these five people, in turn, identify another five people each to search for this data, the coverage would be broader. In today’s parlance, we call it ‘multi-level marketing’, ‘viral marketing’, ‘networking’, etc. Technology and online tools like Facebook, Twitter, and LinkedIn allow this to happen. It becomes a case of “seek and you will find” in an accelerated way. Of course, with search engines like Google, we can also track and trace lost friends, family, and colleagues with the right combination of words.

Here’s a tip for active networking: Combine G2G connection with 6 degrees of separation (6DOS) and you’ve got an exquisite way to connect with people you’ve lost contact with, family, schoolmates, alumni, and many more. . 6 Degrees of Separation proposes that we are no more than six people from whom we want to meet. Also, your friends could be my friends. You will enjoy the breadth and depth of your relationships. From a marketing perspective, you get broader coverage, reach, and connectivity. Broadcast your network far and wide.

In the meantime, stay high-tech and high-touch!