We are all busy. If a person takes the time to read a sales letter, they should
be interesting, and arouse a desire, a need in us.

It is essential that your product or service reaches the right person.

“How do I make that happen?” You asked.

Before you send sales letters, do your research. Direct to sales letter
to those whose merchandise/jobs require your product/service.

Forums are a great place to get feedback on products/services.
You can get an idea of ​​how your product/service will be received.
Throw away one version of your business plan, if that’s more comfortable for you.
for you. It is also a means of advertising. Launching an idea wins tips,
previously reviewed by you.

The first few words of a sales letter is to hold the reader’s attention.
Make the point, be clear. Use words that are easy to understand. Do
don’t run with your owner.

List the benefits and detail the features. most people want to know
What’s in there for me? Why should I buy the product/service?

Remember, never get technical. Simply write as if you were talking to a
partner, friend.

The sales letter is sent to get a positive response. The answer, form, fax,
etc should be easy to understand. Please provide a postage paid envelope.

A deadline is necessary. It causes an individual to act, especially if
he/she has an interest.

Always repeat the offer. A guarantee adds a flavor of credibility.

Above all, be fair to customers and you’ll earn repeat business.

There is no better publicity than word of mouth, which is equivalent to more
business.

A sales letter is the introduction to your product/service. the header
it is three to five words long. The writing level is based on comprehension.
of an eighth grade student.